Beginner Price Matching.
I have only been price matching for a year, and I still cannot believe how simple it is and how much money I save through this process.
When I talk about how great price matching is, I often get a glazed look or a polite dismissal.
Here are the main concerns I hear:
- It sounds too complicated (it’s not)
- I don’t have the time (it can actually save you time)
- It won’t make a big difference in my bill (it will)
Price matching allows you to reduce your grocery bill by buying the best deals from several stores in just one stop – and it’s easy. I swear. Ready?
Here are 5 simple steps to begin price matching.
Decide to try price matching just one time.
Check out the list of Canadian stores that price match and pick your favourite price matching store. Note: Some stores like FreshCo only let you price match a limited amount of the same items.
Gather three (only 3) grocery flyers that offer great deals. My personal favourites are Food Basics, No Frills, FreshCo, and Walmart. Scoop up whichever flyers are best in your region.
Select four (or less) great deals from each flyer. Circle these items so the cashier can spot them quickly. Best deals are usually featured on the front page or the back pages. When you make your regular grocery shopping list, note which stores have your sale items.
Example shopping list:
- Cheese (Black Diamond 500g – Food Basics $3.88)
- Bread (Country Harvest – FreshCo $1.97)
- Apples (Royal Gala – No Frills $0.88/lb)
If you are not too sure what are “great prices”, let us do the work for you. Every Thursday, we share our coupon match-ups – which are the best deals from each flyer. It couldn’t be easier!
Off to the store! Place reusable bags in your cart. Hang 1 flyer over each bag. As you shop, put the sale items in the bag with the proper flyer. This makes for an easy checkout. Pass the whole bag to the cashier, and she will enter the price matched prices. Any items that are not being price matched can be put loosely in your cart.
And that’s it! Even without using coupons you can save a significant amount of money by price matching.
Here are the 4 deals I chose from the 3 flyers above (to price match at Real Canadian Superstore):
Food Basics Flyer
Black Diamond Cheese (500 g) $3.88 x 5 bars = $10
Seedless Grapes $0.88 cents/lb = $2
Cauliflower $1.97 = $1
Broccoli $0.99 x 2 = $2
Tostitos $1.77 x 3 = $6
Chapman’s Premium Ice Cream $1.97 x 4 = $8
Jane’s Frozen Chicken Strips $4.97 x 3 = $15
Strawberries $1.44 x 3 = $4.50
No Frills Flyer
Ragu Spaghetti Sauce $0.99 x 5 = $5
Astro Yogurt 12 cups $2.97 x 2 = $6
Royal Gala apples $0.97/lb = $3
Cantalopes $1.27 x 2 = $2.50
By purchasing items we needed, using 3 flyers, with 4 items per flyer, I saved almost $45 – and that is without using coupons!
Trust me, once you try just price matching alone, the thrill of the deal will make you want to keep going. You will feel badly for those around you paying full price.
Time Spent vs Money Saved
- Listing price matching items on your grocery list = 10 minutes
- Circling sale items in flyers = 5 minutes
- Putting items in right bags in your cart = 0 minutes
- Giving bags to cashier to enter different prices = 5 minutes
Where else can you save $45 with 20 minutes of work? Even if you saved $20 each trip with price matching, wouldn’t that be worth it?
The first time you do this, you might spend a bit of extra time, but you will quickly become more efficient and it will take no time at all to price match groceries.
An added benefit
Finding coupons for fresh items is tricky, but you can price match each store’s best deal on produce. I regularly save between 25-50% on my produce this way.
So, price matching rookies – willing to give it a try this week? We’d love to hear from you!
Price matching professionals – what are your best tips for beginners?